What do you do as a BA if users hate migrating to your new software?

Pushkar Anand
Analyst’s corner
Published in
3 min readOct 9, 2020

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Not everyone is excited to move on to a new system

Photo by Markus Spiske on Unsplash

Let’s break a bubble. Not everyone wants to migrate to your fancy new software product/feature/platform/system. It’s true.

Why does this happen? — The users (assuming a B2B product) have been using the product over a long time. They are familiar with the ecosystem. They…

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Pushkar Anand
Analyst’s corner

Product Manager. Exploring world viewpoints. Airline NDC, Hospitality, Campaign Management